With my recent move to Bozeman, Montana, I’m discovering what are buzz words in the Internet Marketing Industry.
SEO, Facebook and the like are common knowledge; everyone knows that they should have it for their website.
I am surprised that Twitter isn’t more utilized as it has great benefits not only in Social Media aspects, but also for SEO.
So, I decided to put together 5 reasons why you should give a Tweet about Twitter!
1. Gives you opportunity to Converse with your readers
Any place where you can reach out to your readers beneficial. There are real people on Twitter, and they want to talk to you! When you reply to people in the Twitterverse, others will see this. They will know you are real too, and will give your content more authority.
2. Great for Job Search
Whether you are looking for a job or looking to hire, Twitter is a great resource. Especially if you are looking in the Digital Media field. People who are on the computer all the time are most likely on Twitter. I’ve gotten job interviews before just by asking in a Tweet!
3. Blogger Outreach
Guess what? Bloggers are on Twitter. If you want bloggers to write about your content, try starting a conversation up with them on Twitter first about something they are tweeting. RT (ReTweet) what they are tweeting. If you just write them and say “Hey, write about me!”, they will probably ignore you as spam. If you act like a real person, do some small talk first, most likely they will respond. Once you build a relationship, you can ask them to write an article or do some sort of mutual collaboration.
Will work with journalists too, if they are on Twitter
4. Potential to go Viral
Ok, true, Twitter may not be as strong as producing viral content, but it does help spread content no matter what. When somebody retweets your message, all of their followers see it. If 2 of their followers retweets your message… well, you get the picture.
There is a great free service called “Pay with a Tweet”. You can see how it works with my Twitter Basic Guide ebook. Basically, to “buy” an ebook or some software, they have to Tweet a message of your choice (or share it on Facebook, even better!). Its a great way to get your content to spread.
5. Twitter helps SEO
True, Google no longer uses Twitter’s live feed in the SERPS, but it doesn’t mean it doesn’t help your SEO! Links that get ReTweeted are indexed faster. Google does crawl Twitter. And they may be nofollow tags, but we know that Google still follows nofollow! So it does have potential to majorly help your rankings!
I hope these reasons are enough to get on Twitter. For SwedishFreak, I get almost the same amount of traffic from Twitter as I do from Facebook! So if you think being on Facebook is important, you should give Twitter a try too.